Episode 194: How Real Estate Investors Can Use AI to Save Time, Boost Revenue, and Make Smarter Decisions

If you're a real estate investor or business owner, AI isn't just hype – it's a game-changer. But with so many tools and updates happening every day, where do you even start?

In a recent episode of the Eat Sleep Invest podcast, Bryan Driscoll sat down with AI coach and strategist Jonathan Mast of Whitebeard Strategies. They broke down practical, no-fluff ways to use AI to move faster, make better decisions, and grow your business without getting overwhelmed.

Top AI Tools Investors Should Know

Jonathan covered the big four tools that are dominating the AI space:

• ChatGPT: Best all-around tool for writing, content creation, and using custom GPTs trained on your data and voice.
• Claude: Ideal for serious writers who want nuanced, high-quality output.
• Gemini (Google): Great for research, coding, and long-form context-heavy tasks.
• Perplexity: A supercharged search engine that reads and summarizes results instead of making you click 10 links.

Where Should You Start With AI?

The key is not to try everything at once. Start with one tool (ChatGPT is a solid go-to), and use it to:

• Write emails or social posts
• Draft blog content
• Summarize documents or meeting transcripts
• Brainstorm ideas

Jonathan recommends business owners focus on using AI to streamline the tasks they already hate or procrastinate on.

Train AI to Sound Like You

If AI doesn't sound like you, it's probably because you haven't trained it to. Use a personality test (like 16Personalities or Predictive Index), feed it your tone, and create a Custom GPT. Then your team can write emails, content, and responses that sound like you every time.

Use AI to Support (Not Replace) Human Connection

Automation is powerful, but people still crave real human interaction. Jonathan explains why he personally responds to posts in his 400,000-member Facebook group instead of outsourcing. The AI may write the post or help craft the reply, but the engagement is all him. That's how trust is built.

Powerful Everyday Use Cases

• Sales: Use AI to prep replies, follow-ups, or analyze transcripts
• Content: Use AI for ideation, editing, and formatting
• P&L Reviews: Train a GPT to analyze your financials each month
• Personal Tasks: AI can help with health, family planning, and even bedtime stories

Video Tools to Watch

Google’s new tools like VO3 and Flow are pushing AI video creation to cinematic levels. Flow lets you storyboard and build full-length video projects with scene-by-scene control.

Learning AI Without the Overwhelm

You don’t need to master everything. Jonathan recommends spending just 30 minutes a day. Use it to:

• Watch a short tutorial
• Try a new prompt
• Build one system at a time

It compounds. And before you know it, you’re operating faster, smarter, and more efficiently than competitors who haven’t adopted AI yet.

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